Blake Ingolia is a hands-on creative leader building innovative brands with clarity and craft.
He currently works as the Global Brand Art Director at Axon.


Axon AI
,
Art Direction, Identity
,
2024
In this project, we collaborated with an experimental health-tech brand named “Votra” to develop a visual identity that captured the intersection of technology, wellness, and human emotion. The client’s goal was to communicate a sense of refined sensitivity and future-forward aesthetics. Objectives included creating a logo system, art direction, and immersive visuals that expressed softness through industrial design cues.






Axon AI
,
Art Direction, Identity
,
2024
In this project, we collaborated with an experimental health-tech brand named “Votra” to develop a visual identity that captured the intersection of technology, wellness, and human emotion. The client’s goal was to communicate a sense of refined sensitivity and future-forward aesthetics. Objectives included creating a logo system, art direction, and immersive visuals that expressed softness through industrial design cues.






TASER 10
,
Art Direction, Product
,
2023
NOMOD approached us to create a dynamic identity system that would reflect their role as a multimedia studio championing emerging digital creators. The brand needed to feel bold and contemporary, appealing to a community that values both experimentation and clarity. Our objective was to build an identity toolkit that could scale across digital campaigns, artist features, and merchandise while maintaining a consistent voice.





TASER 10
,
Art Direction, Product
,
2023
NOMOD approached us to create a dynamic identity system that would reflect their role as a multimedia studio championing emerging digital creators. The brand needed to feel bold and contemporary, appealing to a community that values both experimentation and clarity. Our objective was to build an identity toolkit that could scale across digital campaigns, artist features, and merchandise while maintaining a consistent voice.





Axon Week 2025
,
Identity, Environment
,
2025
All Natural, a new wellness e-commerce brand, tasked us with creating a digital presence that conveyed purity, tactility, and trust. The objective was to develop a custom website and product ecosystem that would support both storytelling and conversion. We focused on a minimal yet expressive visual language that aligned with the brand’s clean ingredients and sustainability ethos.






Axon Week 2025
,
Identity, Environment
,
2025
All Natural, a new wellness e-commerce brand, tasked us with creating a digital presence that conveyed purity, tactility, and trust. The objective was to develop a custom website and product ecosystem that would support both storytelling and conversion. We focused on a minimal yet expressive visual language that aligned with the brand’s clean ingredients and sustainability ethos.






Project Starfleet
,
Identity, Environment
,
2025
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.








Project Starfleet
,
Identity, Environment
,
2025
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.








Axon Body Workforce Mini
,
Art Direction, Campaign
,
2025
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.








Axon Body Workforce Mini
,
Art Direction, Campaign
,
2025
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.







